Melinda Minton is a spa consultant and health and beauty expert is a past spa owner, certified massage therapist, esthetician and cosmetologist. Minton has consulted on spa management issues, product formulations, spa profitability and strategy among sundry other projects. Minton has worked on hundreds of projects involving everything from spa start-ups to launching marketing programs for Fortune 500 companies. Minton is the founder of The Spa Association (SPAA), a world-class organization dedicated to enriching the professional beauty industry through self-regulation, education and sound business practices. SPAA is the largest spa association in North America. Minton is also a member of the National Association for Female Executives (NAFE) and of Cosmetic Executive Women (CEW). In 2005 Minton was honored by Gannet for her accomplishments in business. In 2006, Minton was appointed to the United States Business Advisory Council (BAC) representing small business interest and was named Colorado Business Women of the Year by the Presidential Commission of the Bush administration.
Minton founded and launched Reed Elsevier’s Spa and Resort and co-located Medical Spa conferences now in Miami, New York City and Los Angeles. Minton has also organized the International Fitness Show, Club Industry spa track events for Primedia for many years. Melinda has written countless consumer and trade publications. Featured in consecutive year in Entrepreneur magazine, Minton serves as an expert resource for such publications as Better Homes and Gardens, Shape, First for Women, In Style, and Alternative Medicine magazines and is on the Board of Directors for Healing Retreats and Spas and Hotel Executive magazines. Clients have included: Roche, Teledyne Waterpik, Sandals and Beaches, Borghese, Avon, Disney, Solta Medical, the Mandarin Oriental, Estee Lauder and Nordstrom.